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Media and Entertainment
Masterclass: Latest Social Media Strategies for Viral Growth
31 August, 10:00 AM - 5:00 PM
*SCAPE The TreeTop

Masterclass: Latest Social Media Strategies for Viral Growth

Unlock the secrets to viral success on social media with our intensive one-day masterclass that is part of Creator Residency – PIXEL.ATE programme. Designed for aspiring content creators and social media enthusiasts, this comprehensive session will provide you with the latest strategies and tools to grow your online presence and maximize your impact across various platforms.

Date: 31 August 2024 (Saturday)

Time: 10am – 5pm

Venue: *SCAPE The Treetop, Level 5

Price: Free

Why Attend:

  • Learn from industry pros like Yan Wei Xiao Er, Royal Pek, Jeremiah Chen, Xiuxian Ho and Wali Timirzi
  • Connect with like-minded people, exchange ideas, and build lasting professional relationships
  • Discover effective cross-platform strategies to enhance your visibility on TikTok, YouTube, and Instagram
  • Explore the potential of AI, like Google’s Gemini, to boost your creativity and productivity in content creation

Register now and be part of the ultimate creator experience!

Reserve Your Spot Now

Agenda:

Latest Social Media Strategies for Viral Growth
Time Topic
10:00AM – 11:00AM
Top Ideation Secrets Viral Creators Use
Discover creative techniques to generate viral content ideas.
11:00AM – 12:00PM
From TikTok to YouTube to Instagram: Maximising Reach Across Channels
Learn cross-platform strategies to enhance your reach and engage diverse audiences.
12:00PM – 1:00PM Lunch
1:00PM – 2:00PM
Quality Content, Quality Results: The Power of Production
Master tools and techniques to produce high-quality, standout content.
2:00PM – 2:30PM
Mastering Live Streaming: The Ultimate Cheat Sheet
Get practical tips and tricks to create compelling live streaming sessions.
2:30PM – 3:00PM Tea Break
3:00PM – 4:00PM
Beyond Likes: Metrics that Matter in Social Media
Focus on key metrics to measure and optimize your social media performance.
4:00PM – 5:00PM
Supercharge your creativity: The role of AI in content creation
Discover how AI is evolving content creation! Learn how Google’s generative AI chatbot, Gemini, can boost your creativity and productivity, enabling you to generate fresh ideas and produce high-quality content faster. We’ll also hear directly from the YouTube team on the potential AI has to revolutionize content creation.

*Please note that the agenda is subject to change based on situational factors.

Meet the Speakers:

 

Screenshot 2024 08 14 103537 Guest Speaker

Xiuxian Ho

Communications Manager, Google Singapore

Xiuxian is a Communications Manager at Google Singapore and responsible for the launches of Google’s consumer and AI products. She also shapes and executes Google’s social media strategy in the country, working closely with content creators to drive engagement and awareness on Google’s programs and products.

Wali Tirmizi, Strategic Partner Manager, Content Partnerships (sg, My, And Pk) Guest Speaker

Wali Tirmizi

Strategic Partner, Content Partnerships, YouTube SG, MY and PK

Wali is a Strategic Partner Manager at YouTube, responsible for fostering large content partnerships and driving the growth of the content ecosystem in Singapore, Malaysia, and Pakistan. Prior to relocating to Singapore 4 years ago, Wali worked in the media industry in Pakistan across digital, television broadcast, and print.

Jeremiah Chen

Guest Speaker

Jeremiah Chen

Content Creator / Director / Producer

Jeremiah, renowned as Singapore’s Riddler and Quiz Master, is a dynamic filmmaker and content creator with a remarkable track record. He oversees four highly successful social media channels, managing a talented team of more than 10 professionals. Under his leadership, these channels have garnered millions of views and produced multiple hit series that have captivated audiences. His ability to consistently deliver engaging and innovative content has solidified his reputation as a leading figure in the digital media landscape.

 

Yan Wei Xiao Er
Lead Mentor
Yan Wei Xiao Er
Host, Content Creator, Marketer

Yan Wei Xiao Er is an experienced media personality who has been performing in front of the camera as a host on Radio, TV, and online, while leading video production, social media, and marketing teams at local media outlets for over 10 years, including Mediacorp, SPH Radio. He is currently an expert social media trainer with global academies, and is one of the top creators in Singapore creating content on @outcastssg @mysecrethacks and @yanweixiaoer, with more than 380k followers across these platforms.

Royal Pek Live Stream Mentor

Royal Pek

Live Streamer, Content Creator, Host

Royal Pek has carved out a significant presence as a live streamer (on TikTok and Twitch) and short-form content creator. With a passion for educating and entertaining audiences, Royal has achieved over 6-digits sales through his live streams, and has drawn in a dedicated following of 56,200 fans. He was talent scouted on social media and got the chance to host a variety show on IQIYI, broadcasted to Taiwan, which further showcased his ability to captivate and entertain viewers on a large scale.

Be Part Of Our Creator Community

We can’t wait to see you there and help you unleash your full potential as a content creator!